"We have been working with them for 6 years and the evolution of our Adwords account has been great."
ONLINE REPUTATION MANAGEMENT, ALSO KNOWN AS ORM, REFERS TO THE PROCESS OF MONITORING, INFLUENCING AND CONTROLLING USERS' PERCEPTION OF A BRAND, COMPANY OR INDIVIDUAL IN THE DIGITAL ENVIRONMENT. FOCUSES ON PROACTIVELY MANAGING ONLINE OPINIONS, REVIEWS AND COMMENTS TO MAINTAIN A POSITIVE IMAGE.
Customer reviews can significantly influence the perception of your brand. Effective online reputation management involves facing challenges such as handling negative reviews, responding quickly to comments and creating a proactive strategy to foster customer loyalty. In addition, ORM trends are evolving toward greater personalization and engagement on social platforms, which requires constant adaptation to maintain a positive image.
Through the use of ORM, in our online reputation agency we consolidate customer perceptions in a single space. Tools such as Google My Business, Yelp or Trustpilot allow us to unify opinions and comments to build a solid and positive image of your business online, thus influencing decision making and customer trust.
Online reputation management and customer loyalty are critical in the digital age. By collecting and analyzing data from every interaction, we create a complete picture of the customer experience, enabling personalized strategies from acquisition to loyalty. These data-driven tactics not only improve the quality of the customer relationship, but also boost brand reputation and generate a steady stream of business.
In the practice of online reputation management, every digital interaction with customers becomes vital data. This data requires careful analysis and processing to maintain a positive image and strengthen customer loyalty. With advanced data analysis tools and data mining techniques, at our ORM agency we can transform this data into meaningful insights, thus influencing online reputation and customer loyalty.
Imagine being able to monitor and manage your brand's online reputation in real time. Imagine being able to proactively identify and respond to customer comments and reviews on different platforms. Imagine being able to build a positive image and foster customer loyalty through effective online perception management. Now imagine using advanced ORM strategies to strengthen your brand's trust and credibility in the digital marketplace. Imagine no more, the combination of loyalty and ORM is designed to boost your brand's value and ensure its online success.
Smartup has a different DNA than most ORM agencies and digital consultancies in the Spanish-speaking market, because we are a company of technologists that 15 years ago ventured into digital media advertising. It took a few years before someone gave a name to what we did best: MARTECH. The incorporation of technology and the exploitation of data for the optimization and scalability of marketing, sales and customer service activities was, is and will be Smartup's core...
As an example, without being at all a web development or IT company, almost a third of our team has a degree in areas such as software, mathematics or engineering. In fact, we have been doing online reputation management, and process automation since 2015 when we became a Hubspot certified partner and we have currently helped to maintain a positive online image by managing opinions, reviews and comments to dozens of customers through the use of leading technologies Brandwatch, Sprout Social, or Hubspot of which we are a Diamond partner.
Naturgy, Danone, Mccain, Ternium, Banca Mifel, KIO Networks, Dico, Grupo LAR, Colisee or SteelCase are some of the multinationals and sector leaders we have supported and whose testimonials you can consult.
"We have been working with them for 6 years and the evolution of our Adwords account has been great."
Nathanaël Berbessou
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